1 · Absolute recommendation
You’re the clear first choice, or the only option offered.
A Google search used to hand your buyer the wine list. Now ChatGPT, Gemini and AI Overviews act as the sommelier: they suggest the bottle, and they tell the buyer which one to skip. We measure how often AI answers recommend you, find out why they don’t, and coordinate the site, content and off-site work that changes the verdict.

By topic, funnel stage, customer segment and AI platform, across prompts written the way your buyers actually ask, including the ones where AI argues against you.
Every gap gets tested against product fit, so the roadmap skips prompts that belong to a specialist.
Who gets recommended instead, which sources shaped the answer, and what the model says when asked why.
Recommendation rate against your top competitors, next to mentions, citations, organic traffic and conversions.


AI visibility is a team sport. Most brands either hand it all to the SEO team, which then owns a number shaped by review sites, Reddit and the press, or let content, PR and social each run their own GEO project. Nobody runs paid search, paid social and programmatic that way. Someone keeps the message consistent, puts budget where it works hardest and times each channel to the others. We bring the same coordination to organic: technical SEO, site content, the blog, digital PR, organic social and creator work run as one program, prioritized by which prompts you’re losing and why. What we learn shapes your paid search copy and ChatGPT Ads too.
Google’s AI and the chatbots draw on the same mix of sources, in different proportions by platform and prompt. We read the citations before we set priorities.

A mention counts the same whether you’re the first choice, one name in ten, or the brand AI tells buyers to avoid. Recommendations are what move buyers: in Scrunch AI’s clickstream research, they lifted brand search and site visits two to three times as much as neutral mentions. Mentions and citations stay in the report as evidence of reach and of what the model read. Sentiment is tone. A recommendation is a verdict.
